you don’t need a niche. you need architecture.

For the multi-passionate who’s always had “too many” — ideas, moods, offers, tabs and identities that never quite seemed to fit together. Until now.

You think in atmospheres. You create in swirls. You’re not here to niche — you’re here to build something that holds all of you.

〰️ 〰️ 〰️ 

Swirly Mapping is a cozy 45-minute workshop + private podcast that helps you trace the deeper patterns behind your swirly brain — so you can stop overthinking and start composing a creative direction that actually fits.

You don’t need another formula.

You need a process that reflects who you actually are — and gives you the space to find structure without shrinking your swirl.

That’s why I created this accessible workshop— to offer a creative, spiritually enriching approach to clarity that doesn’t force you into a box or make you pick one part of yourself to lead with.

Over the past few years, I’ve worked closely with multi-passionate creatives, mentors, artists, and quiet swirly humans who don’t fit into traditional frameworks.

This isn’t just a workshop — it’s a process born from lived experience, creative evolution, and deep respect for how deliciously diverse you really are (without the secret shaming planted from a linear business mindset). 

If you’ve been looking for a way to gently make sense of your inner landscape without compromising your ability to swirl…

You're in the right place.

Build the foundation your swirly business has been waiting for — one that evolves into aligned offers, meaningful experiences, and flexible direction.

 

"Maybe I’m not meant for business if I can’t even explain what I do.”

 

Soft signs that your swirl wants to come back to it's nucleus _____ ꩜ 

  • you have so many ideas — but  you don’t know how to make them cohesive
  • you have a core desire to create offers, but nothing feels aligned
  • you keep starting things but second-guess them halfway through
  • you've been sold on the idea that you need a niche to be successful
  • you long for structure — but resist anything that feels confining
  • you fear losing your creative truth to fit into a marketable mold
  • you feel behind while everyone else seems to “know” their lane (which is bologna anyways)

What you'll absorb inside the workshop:

Swirly Mapping is a creative mapping experience designed for multi-passionates who want to make sense of their inner landscape — without collapsing themselves into a single lane.

what you’ll explore:

  • a visual mapping process to name and organize your passions
  • emotional and aesthetic pattern recognition
  • identifying “hidden rooms” — parts of you you've dismissed or judged
  • creative bridge-building: seeing how things want to come together
  • drafting your swirl architecture — a living structure of who you are and what you carry
  • complete integration of your Swirly Mapping metamorphosis with an included private podcast!
  • 6 months of access for both the self-paced video workshop & private podcast

your guide

sierra mcdaniel

meet me

I’m not here to niche you down.
I’m here to help you build something that belongs to you — without shape-shifting for the algorithm or forcing your creativity into a brand voice that doesn’t fit.

I created Swirly Mapping because I’ve lived the swirl: half-built offers, disconnected passions, a pile of voice notes that never became anything. What changed everything wasn’t clarity — it was structure. In fact, I now believe that we're not searching for clarity on our path, but seeking what is truer. 

What I’ve come to understand is that being swirly is not a flaw — it’s a creative identity.

And when you begin to embrace that identity 
when you stop trying to flatten yourself into “clear messaging” or “perfect positioning” —
something miraculous happens.

You start building with your whole self again — not just the certified polished parts.

You’ve been gathering the materials for years. Now let’s build the house baby. Most multi-passionates spend years cycling through half-offers, self-doubt, and niche shame.

They wait for Structure to Strike — instead of creating a framework that honors their whole self.

Let’s not keep you in the loop of overthinking.

Let’s draw the map together.

$55

🕊

(( no refunds ))

what you'll get 〰

 

Workshop inclusions_____ ꩜ 

  • a 45-minute video workshop (via Loom) that easily guides you through our proprietary Swirly Mapping method 
  • A private podcast to help you integrate on the go (exclusive to just those who sign up for the workshop)
  • 6 months access to all the content so you can revisit your mapping process for deeper integration
  • a structure for your swirl that actually makes it all make sense 

 

 

Swirly Mapping is for you if…

You have more ideas than direction

You crave structure that doesn’t require you to niche

You want to create meaningful offers — but you don’t know where to begin

You want a process that’s slow, sacred, and sensory — not cold, corporate, or rushed

you want to Be truly seen, heard, and understood as someone multi-passionate and often avoidant of even being called a creative

This is your beginning.

Not with a sales plan — but with the shape of your creative self. 

When you step inside, you’ll also get access to the Swirly Mapping private podcast — your cozy on-the-go companion to integrate and deepen this process (exclusive to workshop participants). 

The most creative thing you can do is stay whole. And now, its time to design from it.